Nissan Roox 2025

Nissan Roox 2025-09-12 by RAI STAR

Nissan Roox 2025: Redefining the Kei Car Experience with a Bold Redesign

Get ready to meet the future of the kei car segment. Nissan has unveiled the fully redesigned Roox, a super-high mini wagon that promises to revolutionize expectations for small cars. After five years of anticipation, this complete overhaul, announced on August 22, 2025, introduces cutting-edge features, enhanced comfort, and a fresh design philosophy. Automotive journalist Shogo Nishikawa got behind the wheel of the prototype to bring you a firsthand look at what makes the new Roox a game-changer.

A Bold New Look: Spaciousness Meets Practicality

The redesigned Roox is all about practicality without sacrificing style. Nissan’s new “rounded square” design philosophy maximizes cabin space, creating an interior that feels far larger than its compact exterior suggests. This spaciousness is complemented by thoughtful upgrades that cater to modern families and urban drivers alike.

One of the standout features is Nissan’s Intelligent Around View Monitor, a groundbreaking addition to the kei car category. This advanced system uses 3D functionality and multiple display modes to eliminate blind spots and enhance safety. Even more impressively, it allows drivers to register specific locations such as tricky intersections or accident-prone areas so the system can proactively assist with situational awareness.

But that’s not all. The Roox is the first minicar to integrate Google’s infotainment system, offering a seamless, smartphone-like experience. With Google Assistant voice control and dual screens, a 12.3-inch central display, and a 7-inch meter display, the cabin exudes modern sophistication and tech-savvy appeal.

Inside the Cabin: Comfort Meets Innovation

Step inside, and the Roox welcomes you with a sense of openness that defies its compact size. The angled windshield and cleverly positioned wipers eliminate obstructions, while large side windows flood the cabin with natural light. The result? A bright, airy atmosphere that feels like a breath of fresh air in the kei car market.

Rear passengers are treated to thoughtful touches, including ceiling-mounted fan vents for cooling comfort and expansive windows for excellent visibility. These features make the Roox especially appealing to families, ensuring that even young passengers stay comfortable during long drives.

Nissan has also prioritized quietness, using soundproof glass and strategically placed soundproofing materials to create a serene driving experience. Whether you’re navigating bustling city streets or cruising on the highway, the Roox ensures a peaceful ride.

Interestingly, Nishikawa found the rear seats to be even more comfortable than the driver’s seat. With superior ride quality and reduced noise levels, rear passengers can enjoy relaxed conversations, making the Roox an ideal choice for family outings or group travel.

Driving Dynamics: Smooth and Refined, But Room for Growth

On the road, the Roox delivers a refined driving experience. Its electric power steering is impressively responsive, offering lighter operation at lower speeds while maintaining precision at higher speeds. This balance makes maneuvering through tight city streets effortless and enjoyable.

However, the test drive revealed some limitations in power performance. Even the turbo-grade variant struggled to deliver the acceleration expected in its class, which could be attributed to engine dynamics and transmission settings. While this doesn’t overshadow the Roox’s many strengths, it’s an area Nissan may want to refine further.

Since the test drive occurred on a closed course, Nishikawa couldn’t fully explore advanced features like driver assistance systems. Public road testing will be crucial to assess how these innovations perform in real-world scenarios.

Verdict: A Redesign That Raises the Bar

The all-new Nissan Roox is more than just a redesign; it’s a bold statement in the kei car segment. With its spacious interior, advanced safety systems, and cutting-edge infotainment technology, it’s clear that Nissan has poured innovation into every detail.

While power performance leaves room for improvement, the Roox’s overall package makes it a standout choice for families, urban drivers, and anyone seeking a comfortable, tech-forward ride. Scheduled for release in fall 2025, this mini wagon is poised to make waves in the market.

The redesigned Roox isn’t just a car, it’s a glimpse into the future of small vehicles. For now, it stands as a testament to Nissan’s commitment to redefining what a kei car can be. Stay tuned for more updates as public road tests reveal even greater insights into this exciting new model.

Why the Roox Should Be on Your Radar

Whether you’re a tech enthusiast, a safety-conscious driver, or a family looking for comfort and convenience, the Nissan Roox offers something for everyone. With its innovative features and thoughtful design, it’s not just a car, it’s an experience waiting to be discovered.