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    Toyota’s Hiace Super GL Unbeatable Luxury and Practicality with 19 Years of Success

    Toyota’s Hiace commercial van, known for its reliability and versatility, is gaining popularity among both commercial and individual users. The Hiace has been a mainstay in the market for almost two decades, with the current 5th generation Hiace (200 series) continuing the tradition. The lineup offers various body types, including a spacious “wagon” and a minibus specification called the “commuter,” all of which have garnered positive sales due to their stylish design and high-quality features reminiscent of passenger cars.

    Over the years, Toyota has continuously improved the Hiace by enhancing power performance, advanced driving support functions, and comfort equipment. The top-of-the-line model, the Hiace Super GL, represents the pinnacle of luxury and practicality. While typical commercial vans prioritize cargo capacity and cost-effectiveness, the Hiace Super GL stands out with its minivan-like seating configuration. Equipped with three-seater seats that slide and recline, the Super GL offers exceptional comfort and a refined interior and exterior design. With its range of premium features, the Super GL caters to individual users who desire a passenger car-like experience.

    The price of the Hiace Super GL starts at 3,145,700 yen for a 2-liter gasoline vehicle (2WD) with a long, standard body and standard roof specification. Compared to the more basic Hiace Van DX, which costs 2,448,600 yen for a 2WD gasoline model with 3 to 6 seats, the Super GL comes at a premium of approximately 700,000 yen. Despite the higher price, many sole proprietors appreciate the Hiace Super GL for its versatility, often utilizing it as both a work vehicle on weekdays and a family car on weekends.

    Furthermore, the Hiace Super GL has gained popularity among individuals who engage in outdoor leisure activities and require ample space for equipment such as bicycles, boats, and surfboards. The ability to transform the vehicle into a comfortable sleeping area has also attracted a growing number of users. Due to its wide appeal, the Super GL maintains a strong resale value, particularly among used Hiaces.

    Apart from the gasoline engine option, the Hiace Super GL can be equipped with a 2.8-liter diesel turbo engine, and both 2WD and 4WD drive systems are available. In addition to the long, standard body and standard roof specifications, customers can choose the long, wide body, and middle roof type.

    In response to the demands of Hiace Van Super GL enthusiasts, Toyota frequently introduces special edition models with enhanced luxury features. The current offering is the “Super GL” DARK PRIME II, which debuted in August 2018 and remains on sale. The Dark Prime II distinguishes itself from the base model Super GL through various detailed specification changes. The front grille and back door garnish feature dark plating, providing a distinctive appearance. The headlamps showcase a clear smoked finish, adding to the overall texture. Inside, black wood grain mahogany decorations adorn the steering wheel, shift knob, and door trim, while the silver decorative parts of the switch panels have been transformed into dark silver. The quality improvements extend to the seat surfaces and the blackening of the interior trim, including the roof, pillar trim, and separator bar. Although the Hiace series received updates in April 2022, the Dark Prime II special edition continues to be offered as a standard specification, surpassing its initial status as a limited edition.

    According to a Toyota dealer staff member in the Tokyo metropolitan area, the Dark Prime II model is a popular choice among customers who prefer the Super GL. The starting price for the Hiace Van Special Edition Dark Prime II is 3,280,600 yen for a 2WD gasoline model with a long van and standard body. Compared to the standard Super GL with the same specifications, the Dark Prime II carries a price difference of 134,900 yen. Considering the additional features and enhancements, many customers find the price difference justified, making the Dark Prime II an attractive option.

    With its enduring reputation and continuous improvements, the Toyota Hiace remains a top choice for commercial and individual users alike. Whether for business or leisure purposes, the Hiace’s versatility, comfort, and premium features make it a standout option in the commercial van market.

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    Unleash Your Adventurous Side with VRARVA MARS 12 Thrilling Upgrades for Toyota RAV4!

    The recently concluded outdoor event “FIELDSTYLE JAPAN 2023” held at AICHI SKY EXPO on May 20th and 21st, 2023, offered an exciting array of campers and outdoor goods from various companies and individuals. Among the exhibits stood out the VRARVA “MARS,” a remodeled crossover SUV based on the Toyota RAV4, designed with a striking military vehicle aesthetic. Developed by KUHL JAPAN, a Nagoya-based company specializing in automotive dress-up, tuning, and manufacturing of aluminum wheels and aero parts, the VRARVA brand pushes the boundaries of design and functionality.

    Dubbed “CYBER X RACING,” the VRARVA brand incorporates KUHL’s expertise in aero manufacturing, their vast knowledge gained from the race scene and wind tunnel experiments, and cutting-edge modeling technology. The result is a “near-future crossover car” that merges a commanding presence with exceptional functionality. Leading the series is the awe-inspiring “Mars,” a customized version of the ever-popular RAV4.

    The “Mars” features a total of twelve body kits, available at a price of 990,000 yen, including tax for the unpainted version, or 499,400 yen for the one-tone painted version. The front section of the vehicle undergoes extensive remodeling, incorporating elements such as a redesigned “bonnet,” “front grille with Braava emblem,” and “front fender.” Not stopping there, the rear of the vehicle is also customized, featuring distinctive additions like the “rear fender” and “rear bumper.” Enthusiasts can further personalize their “Mars” with optional accessories, including the “roof end wing” (priced at 77,000 yen for unpainted and 30,800 yen for one-tone painting) and the brand emblem-adorned “rear garnish” (available for 34,100 yen unpainted or 13,200 yen with one-tone painting).

    Additionally, visitors to the event were treated to a glimpse of a vehicle equipped with a roof rack capable of accommodating a tent—a testament to the “Mars” custom car’s versatility and practicality in outdoor settings. Combining power, ease of handling, and usability, the “Mars” redefines the crossover SUV experience for adventure seekers and outdoor enthusiasts alike.

    The Toyota RAV4, a crossover SUV first introduced by Toyota in 1994, has evolved into its fifth generation since its initial release in 2019. Available in both gasoline and hybrid variants, the RAV4 employs a 4WD system for enhanced driving performance on rough terrain. Renowned for its stylish design, the RAV4 appeals to urban drivers while maintaining excellent off-road capabilities.

    KUHL JAPAN’s introduction of the VRARVA “MARS” at the FIELDSTYLE JAPAN 2023 event showcases their commitment to pushing automotive boundaries and reimagining the concept of a crossover SUV. With its innovative design and impressive features, the “Mars” offers a glimpse into the future of automotive customization and outdoor adventuring.

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    Toyota Corolla Cross Dominates Sale with 50% Market Share, Igniting SUV Craze

    “Toyota’s Corolla series has been a mainstay in the automotive market, and the current 12th generation offers customers a diverse range of options with four variations: the Corolla sedan, Corolla Touring, Corolla Cross, and Corolla Sport. In the fiscal year 2022, which spanned from April 2022 to March 2023, the total number of registered Corolla vehicles reached an impressive 139,588 units. While each model has its appeal, there is one clear front-runner in terms of sales.

    The Corolla Cross, Toyota’s first SUV in the Corolla lineup, emerged as the best-selling model, constituting approximately 50% of the total registrations for the series. The popularity of SUVs played a significant role in this achievement. However, it is worth noting that the Corolla Cross’s success is not solely due to the SUV trend. The vehicle’s positioning, which distinguishes it from other models, has resonated well with customers, leading to its strong performance on dealership sales floors.

    With a length of 4490 mm and a width of 1825 mm, the Corolla Cross boasts a powerful SUV design while remaining suitable for Japanese roads. Its spacious interior and ample cargo capacity further enhance its appeal. Moreover, with a price tag of under 2 million yen, the Corolla Cross offers an affordable option to customers. These factors contribute to its popularity as it fulfills a wide range of customer needs and desires flawlessly. Surprisingly, the Corolla Cross has even influenced customers who initially considered higher-end SUVs like the “”Harrier”” or “”RAV4,”” ultimately leading them to choose the Corolla Cross instead.

    The second best-selling model within the Corolla series is the Corolla Touring, albeit with a much lower share of approximately 3%. The Corolla Touring attracts customers across various age groups, particularly appealing to younger buyers. Many individuals transitioning from the previous Corolla Fielder have also gravitated toward the Touring model. Similar to the Corolla Cross, the Touring’s versatility, including its cargo space and maneuverability, plays a significant role in its appeal.

    The Corolla sedan and Corolla Sport account for just under 10% of total registrations, with the sedan slightly edging out the Sport variant in sales. The Corolla sedan tends to attract an older demographic, with customers who place a premium on traditional sedans. On the other hand, the Corolla Sport’s popularity leans towards customers who have a distinct preference for its sporty design and features. Both models are often chosen based on personal preference rather than pure convenience.

    Despite their individual characteristics, the Corolla series shares a common trait that enhances its appeal—ease of use in daily life. Regardless of the specific model chosen, customers can expect a seamless and convenient ownership experience. While there may be differences in load-carrying capacities among the models, everyday usability remains consistent across the entire Corolla lineup.

    The Corolla’s enduring popularity can be attributed to its ability to offer customers a wide array of choices that cater to their personal tastes. With four distinct body types available, buyers have the freedom to select the Corolla that best suits their preferences. Over the years, the Corolla series has introduced numerous variations, but this versatility, combined with the shared ease of use, has undoubtedly contributed to its unwavering popularity among consumers.”

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    Unveiling the All-New Toyota Harrier: A Luxurious SUV Redefined for the 21st Century

    Toyota’s Harrier luxury SUV has gained immense popularity among SUV enthusiasts, thanks to its stylish design and high-quality interior. As the fourth-generation model, which underwent a complete overhaul in June 2020, the Harrier continues to impress with its captivating features.

    One of the standout aspects of the Harrier is its exterior design, setting it apart from other SUVs on the market. The vehicle boasts a sleek and flowing coupe form that combines elegance with toughness, all while maintaining a sense of simplicity. The double L-shaped front daytime running lights and the distinctive single letter tail lamp contribute to the Harrier’s urban and sophisticated appeal.

    Step inside the Harrier, and you’ll be greeted by a comfortable and luxurious interior space. The designers aimed to create an ambiance of high quality and comfort. The wide and commanding center console draws inspiration from a horse’s saddle, exuding a sense of generous toughness. When combined with the instrument panel, it creates a visually striking and cohesive look.

    The top-of-the-line “Z Leather Package” in the Harrier’s advanced grade offers an exquisite experience with high-quality genuine leather seats reminiscent of a plush sofa. You have the option to choose between two interior colors: black and brown. The brown interior features gray wood-like decorations on the center console and door switch base panel, along with satin brown piping ornaments on the instrument panel and door trim, adding an extra touch of sophistication. The “Z” grade also offers an elegant gray interior option, with ivory accents on the center console and door switch panels, providing a dash of opulence. For the pinnacle of luxury, the Z plug-in hybrid model showcases a dark red piping ornament with a metallic mesh texture running from the instrument panel to the door trim, creating a premium ambiance.

    In terms of functionality, the Harrier introduces Toyota’s first “dimmable panoramic roof.” This innovative feature uses a large dimming glass that covers the center of the front seat and the overhead area of the rear seat. It allows for a soft, inviting light to filter through, reminiscent of the gentle glow of a shoji screen when the light is dimmed. The dimming function enables instant switching between dimming and transmission, complemented by the convenience of voice recognition operation. Additionally, the Harrier features an “illuminated entry system” that illuminates the interior lighting, including the engine start switch, open tray, front footwell, and front door handles, upon unlocking the door locks, offering a welcoming experience.

    Further enhancing the Harrier’s appeal, some improvements were introduced in October 2022. Certain grades now feature a 12.3-inch TFT color meter and multi-information display. This cutting-edge digital meter, gradually making its way into Toyota’s latest models, provides a large and easily customizable display, allowing drivers to tailor the information to their preferences.

    While the Harrier caused a stir with the removal of the Chuuhi emblem, traditionally placed in the center of the front face in previous models, it now proudly displays the iconic Toyota mark in that position. However, the Harrier emblem still finds its place on the door trim, ensuring that the design that symbolizes the Harrier heritage is faithfully carried forward.

    With its striking design, luxurious interior, and innovative features, the Toyota Harrier continues to captivate SUV enthusiasts and solidify its position as a sought-after luxury SUV in Toyota’s extensive lineup.

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    Discover the Exciting 7 Key Contrasts: Toyota Hiace vs Nissan Caravan – Unveiling the Battle for Commercial Van Supremacy

    Commercial vans have long been a popular choice for businesses in industries like construction and logistics. However, in recent years, there has been a noticeable increase in people utilizing these vans for personal use and hobbies as well. When it comes to commercial vans in the Japanese market, the Toyota Hiace and Nissan Caravan, along with their respective OEM models, dominate the scene. While the Hiace and Caravan may appear similar at first glance, there are notable differences between the two in terms of size, engine options, and features. Let’s take a closer look.

    Both the Toyota Hiace and Nissan Caravan feature a cab-over type one-box design, exuding a robust and utilitarian image suitable for work purposes. In terms of dimensions, the Hiace measures 4695mm in length, 1695mm in width, and 1980mm in height, while the Caravan shares the same length and width but stands slightly taller at 1990mm. With only a 10mm difference in height, the Hiace and Caravan offer similar body sizes. Notably, both vans prioritize maneuverability on narrow Japanese roads by adhering to a total width of 1695mm, conforming to the 5 number size standard.

    When it comes to cargo space, the Hiace provides a luggage compartment measuring 3000mm in length, 1520mm in width, and 1320mm in height. In comparison, the Caravan offers a slightly longer luggage compartment at 3050mm in length, with the same width and a height of 1325mm. The Caravan’s luggage compartment height is 5mm higher than that of the Hiace, providing a slight advantage in terms of storage capacity.

    The Hiace offers two engine options: a 2.8-liter gasoline engine and a 2.7-liter diesel engine, both paired with a 6-speed automatic transmission featuring sequential shiftmatic. On the other hand, the Caravan provides a 2-liter gasoline engine and a 2.4-liter diesel engine, combined with a 7-speed automatic transmission featuring MT (manual transmission) mode. Notably, the Caravan’s diesel variant underwent a minor change in 2022, introducing a Mitsubishi engine that brings improvements in power performance, clean performance, quietness, and fuel efficiency.

    While the Hiace and Caravan share similarities in body size, cargo space, and powertrain options, there are functional differences that set them apart. Firstly, in terms of safety features, the Hiace offers the “passenger side airbag” as a manufacturer option for some grades, while the Caravan includes it as standard across all grades at no additional cost. Moreover, the Caravan incorporates advanced safety technology such as “collision prevention assist for stepping on the wrong step,” which detects no entry signs, speed limit signs, and stop signs, alerting the driver with warnings.

    The Hiace boasts a “battery saver function” that turns off the lights upon engine shutdown and door opening. In contrast, the Caravan’s design keeps the lights on when the door is unlocked, which may drain the battery if left unattended. However, if the driver’s door is opened with the lights on, an alarm will sound to remind the driver to turn them off.

    Both the Hiace and Caravan are not only favored for commercial purposes but also serve as popular bases for campers and customizations. The Caravan offers a grade called “Multi-Bed,” providing a sleeping arrangement within the van itself. Additionally, a new caravan specification called “Caravan My Room” is scheduled for commercialization in 2023, further expanding the range of options for those seeking versatile and comfortable traveling experiences.

    While the Toyota Hiace and Nissan Caravan may share similarities in body size, cargo space, and powertrain options, they have distinct differences in safety features and additional functionalities. Businesses and individuals alike can choose the van that best suits their specific needs, whether it’s for commercial use, personal hobbies, or customized adventures. With ongoing developments and new specifications, the Hiace and Caravan continue to cater to a diverse range of customers in the Japanese market.

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    Exciting Unveiling: Toyota Europe Reveals the All-New C-HR, Setting the Stage for the Second Generation!

    On June 26, 2023, Toyota Europe made a groundbreaking announcement, revealing the world’s first glimpse of the highly anticipated second-generation compact SUV, the “C-HR.” This unveiling marked the first full model change for the C-HR in seven years, piquing the interest of automotive enthusiasts worldwide. However, amidst the excitement, the response from Toyota dealers in Japan has been mixed regarding the availability of the new C-HR in their market.

    The C-HR has enjoyed immense popularity both in Japan and overseas, renowned for its exceptional design and impressive fuel efficiency. The name itself, C-HR, is an acronym derived from two phrases: “Compact High Rider,” emphasizing its compact and elevated cool style, and “Cross Hatch Run-about,” highlighting its crossover nature with hatchback-like agility. Combining a powerful design, outstanding driving performance, remarkable safety features, and ample interior utility, the C-HR has captivated the hearts of many since its initial release in Europe, followed by its introduction in Japan in December 2016.

    Toyota Europe has once again pushed the boundaries with the new C-HR’s design, drawing inspiration from the sleek “hammerhead” design motif found in their latest SUV, the “Prius.” The coupe-like appearance and dynamic exterior, coupled with features like Toyota’s first “flush door handle,” short overhangs, and eye-catching wheels up to 20 inches, contribute to its avant-garde and robust aesthetic. Furthermore, Toyota has prioritized aerodynamic efficiency in the new C-HR, meticulously optimizing every detail to enhance airflow around and through the vehicle.

    Australian Toyota Corporation has also announced the new C-HR, revealing its dimensions with a total length of 4360mm, width of 1830mm, height ranging from 1558mm to 1564mm, and a wheelbase of 2640mm. In addition to the existing 1.8-liter and 2-liter hybrid models, the new C-HR introduces a 2-liter plug-in hybrid variant. To cater to the evolving tastes of customers, Toyota offers a range of variations for the latest model, including a new two-tone color scheme that extends the black roof to the rear bumper and rear three quarters. This new C-HR aims to elevate the quality and value established by its predecessor, specifically tailored to meet the demands and preferences of European users. Toyota plans to produce this model exclusively in Europe, including the assembly of the high-voltage battery unit.

    As news of the new C-HR spreads, Toyota dealers in Japan have been inundated with inquiries from curious customers eager to learn whether the vehicle will be available in their country. A representative from a Toyota dealer in the Tokyo metropolitan area shared, “We have received several inquiries regarding the new C-HR, such as ‘Please inform us if it will be sold in Japan.’ Regrettably, we are currently unaware of its availability, and our response is limited to stating that we do not have this information.”

    Interestingly, another dealer representative mentioned that production of the C-HR is slated to discontinue in July 2023, causing them to suspend orders for the current model. Consequently, they have received minimal inquiries about the new C-HR. Furthermore, numerous customers are still awaiting delivery of the current C-HR, making it challenging to anticipate an imminent launch of the new generation.

    Although there appears to be a degree of interest in the new C-HR among customers visiting dealerships, Toyota’s official website tells a different story. Under the title “C-HR Production End Notice,” the website states, “Production of the C-HR will cease at the end of July 2023. We sincerely appreciate the long-standing patronage of our many customers.” It seems that the first-generation C-HR will bid farewell with the conclusion of production, leaving lingering uncertainty about the arrival of the new model.

    As Toyota enthusiasts eagerly await further updates on the availability of the second-generation C-HR, the automotive world remains captivated by the revolutionary design and innovative features presented by Toyota Europe. Time will tell whether the C-HR’s legacy will continue, enthralling car enthusiasts and making waves in the competitive SUV market once again.

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    800-Horsepower Honda CR-V Hybrid Racer Unleashes Exhilarating Performance

    Honda’s U.S. subsidiary made waves on June 27, 2023, with the launch of their highly anticipated racing concept car, the “CR-V Hybrid Racer.” This groundbreaking vehicle was officially unveiled to the world on February 28, 2023, and is the result of a collaborative effort between Honda Performance Development (HPD), engineers from the Auto Development Center (ADC) of Honda’s U.S. development division, and designers from the North American Auto Design Division.

    The CR-V Hybrid Racer aims to redefine the boundaries of high-performance automobiles, positioning itself as the “ultimate high-performance Beast.” Drawing inspiration from iconic racing machines of the 1980s and 1990s, as well as rally cars from the Group B category, the car was meticulously designed at a mass production car studio in Los Angeles, California. While certain elements of the sixth-generation “CR-V” can still be seen in its exterior, the CR-V Hybrid Racer is an entirely different beast altogether.

    Distinguishing features of this concept car include a chromoly tube frame for its body structure, a significantly wider rear wing compared to the body’s width, full carbon front and rear over fenders, and a front splitter. The front doors have been transformed into “butterfly half-cut doors” that open upwards, while the sides feature a canard spoiler to enhance aerodynamics and large air ducts for improved performance. Inside the cabin, the CR-V Hybrid Racer boasts a Spartan setup with full bucket seats and a racing steering wheel, departing from the standard CR-V’s design.

    Powering this beastly machine is a hybrid drivetrain situated at the rear, featuring a 2-liter V-type 6-cylinder twin-turbo engine and a motor. This hybrid configuration, akin to the engines used in IndyCar series machines, delivers an astonishing 800 horsepower and is paired with a paddle-shift XTRAC 6-speed transmission. The CR-V Hybrid Racer also incorporates the front suspension and front brakes from the Acura “NSX GT-3 Evo22,” developed by HPD, as well as the rear suspension and rear brakes from the Dallara “IR-18 IndyCar.” It rides on fat Firestone super high-performance summer tires (285/35 at the front, 305/35 at the rear) mounted on 20-inch alloy wheels.

    In an exclusive video showcasing the CR-V Hybrid Racer’s development and production process, viewers are treated to scenes of the car’s body being mounted onto the tube frame, intricate decorative touches being added, and the assembly of its engine and powertrain. Additionally, the video features rare footage of the car before its body decoration was applied, providing a unique behind-the-scenes glimpse. David Salters, President and Technical Director of HPD, expressed his enthusiasm for the CR-V Hybrid Racer, stating, “The CR-V Hybrid Racer is a passionate project for all Honda employees involved in design, engineering, and manufacturing. It embodies the tradition of racing.”

    Excitement surrounding the CR-V Hybrid Racer continues to mount as it prepares for an exhilarating showcase on May 10, where it will be driven by the esteemed Red Bull Racing F1 driver and two-time F1 world champion, Max Verstappen. The event will be accompanied by a captivating video capturing Verstappen’s mastery behind the wheel.

    The Honda CR-V, a beloved medium-sized SUV, made its debut in 1995. Although production of the fifth-generation model ceased in August 2022 in Japan, the sixth-generation model is still available in overseas markets such as North America. For fans of the CR-V, there is an additional treat—a video featuring Max Verstappen driving this remarkable vehicle is also accessible, allowing enthusiasts to witness the fusion of Honda’s expertise in both SUVs and high-performance racing.

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    Unbelievable Powerhouse: Customized Toyota Prius Lifts and Sips Fuel at 14km/L

    Prepare to be amazed by the extraordinary custom car owned by Pisuta, aka @Shunya17V, that has been causing a sensation on social media platforms. Based on the third-generation Toyota Prius, this remarkable creation features a striking lifted design that has captivated car enthusiasts worldwide.

    Social media has been buzzing with excitement as users share their awe and exclaim, “I found an Amazing Prius!” The attention-grabbing modifications and powerful presence of this custom Prius have set it apart from the rest. Pisuta himself has shared the fascinating journey behind the creation of this exceptional vehicle.

    Initially purchased as a regular mode of transportation, the stock appearance of the Prius proved unbearable for Pisuta, an avid hobby car owner. Starting with a lowered Shakotan-inspired design, Pisuta gradually became drawn to the challenges and possibilities offered by a lifted customization.

    Determined to prove that a lifted Prius could be just as intriguing, Pisuta embarked on the gradual process of lifting the vehicle. Unlike the limitations of a Shakotan customization, the lifted design allowed for a whole new realm of creativity. Once the lifting process began, there was no turning back, resulting in the impressive appearance the car proudly boasts today. Throughout the customization journey, Pisuta prioritized maintaining the ability to drive the Prius normally.

    One notable feature of Pisuta’s customization is the intentional decision to keep the car’s body in its original state. This sets the custom Prius apart from other vehicles, even among domestic SUVs. The ability to use stock tires is a favorite element of Pisuta’s design, adding to its uniqueness.

    Adding a touch of humor to the already attention-grabbing vehicle, Pisuta recently installed a “LAND CRUISER” emblem on top of the existing “PRIUS” emblem, further enhancing the car’s playful personality.

    When navigating city streets, Pisuta’s custom Prius commands considerable attention. People frequently approach Pisuta at traffic lights, eager to capture photos or videos of the car. Despite its unconventional appearance, Pisuta assures that getting in and out of the vehicle is manageable. Pisuta recommends a specific technique, involving lifting the left foot, grabbing the seat and door, and jumping in with the right foot.

    In terms of fuel consumption, Pisuta’s customized Prius achieves an impressive average of 13 to 14 kilometers per liter in city driving conditions. Considering the modifications made, this fuel efficiency is noteworthy. Pisuta acknowledges a slight decrease in fuel economy at higher speeds but within acceptable limits.

    In a closing message to those who encounter his beloved custom car, Pisuta shares a unique perspective. “People often say, ‘You like the Prius,’ but in reality, they appreciate the aroma of gasoline, not necessarily the Prius itself. If you spot it, don’t hesitate to say hello.”

    With the growing number of sightings and posts showcasing Pisuta’s Prius SUV on public roads, there’s a high chance you may come across this captivating vehicle during your own travels. Keep your eyes peeled for this attention-grabbing and boldly customized creation, destined to leave a lasting impression.

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    Nissan’s Shocking Move 4 Beloved Car Names Disappear, Leaving Fans Dismayed

    The Disappearance of Nissan’s Iconic Car Names: A Reflection on the Brand’s Strategy In the 1950s and 1960s, Nissan introduced car names like “Sunny” and “Bluebird,” which became household names and played a significant role in the company’s success. However, over time, these iconic names vanished from the automotive scene, leaving many wondering why Nissan chose to abandon such widely recognized and beloved brands.

    The emergence of privately-owned cars in Japan was a significant milestone, with the Subaru 360 paving the way in 1954 at the All Japan Automobile Show (now known as the Tokyo Motor Show). Nissan, in collaboration with Austin, had already acquired passenger car manufacturing technology in 1952, and by 1955, they began selling Datsun passenger cars, including the popular Datsun 110/210 models. The release of the Bluebird (Model 310) in 1959 marked a turning point for Nissan, as its modernized design, improved maneuverability, and ride comfort made it a resounding success both in Japan and the United States. The Bluebird continued to captivate customers for ten generations until 2001, becoming a beloved family car and a key player in Nissan’s success.

    However, in 2000, the direct successor to the Bluebird was introduced as the “Bluebird Sylphy,” a name that deviated from the original and positioned the car in the lower Sunny class. Subsequently, in 2012, the “Bluebird” name was dropped altogether, marking the end of its 53-year legacy. Similar fates awaited other Nissan car names, including “Sunny,” “Cedric,” and “Gloria.” The Sunny, born in 1966 with a 1000cc engine, competed with Toyota’s “Corolla” in terms of sales volume and gained recognition as Nissan’s primary compact car. However, in 2006, it was replaced by the “Tida Latio,” and the Sunny name disappeared. Today, the name has been revived in some overseas markets based on the “Latio” and “Sentra” models.

    Around the same time the first Sunny was introduced, Nissan also debuted its luxury car brand. While Nissan’s high-end models in the 1950s were based on knockdown production of the “Austin A50 Cambridge,” the smaller body size compared to its competitor, the Crown, posed a disadvantage. In 1966, Nissan merged with Prince Motor Co., Ltd., resulting in the simultaneous sales of the “Gloria” and “Cedric” high-end models. However, in 1971, the Gloria became a separate model with the same body as the Cedric, leading to the use of the name “Cedgro” by dealerships. The Cedric/Gloria duo gained popularity as Nissan’s luxury cars but were eventually integrated into the successor model, “Fuga,” excluding commercial variants. With this integration, the names Cedric and Gloria disappeared.

    The root cause behind the disappearance of these renowned car names lies in Nissan’s financial slump during the late 1990s. Despite having a reputation for advanced technology, Nissan struggled with sluggish sales for each model. In 1999, Nissan entered into a partnership with Renault, embarking on a process of revitalization. Newly appointed CEO Carlos Ghosn implemented bold measures to achieve a V-shaped recovery, including factory consolidation, reducing domestic production capacity, and significant workforce reductions. Model consolidation was also part of the strategy, resulting in the discontinuation of the “Laurel,” “Pulsar,” and “Silvia.” Although the main models like Sunny, Bluebird, Cedric, and Gloria had successors, it seemed unnecessary to abandon these well-established brand names that had been cultivated over many years.

    During that period, the user base for each car was aging, and Nissan aimed to develop new users and markets by introducing new names for the revived models. It’s not only Nissan that faced the challenge of an aging brand image. Toyota also renamed its “Corona” to “Corona Premio” and gave the Corolla subnames like “Axio” for a period. However, Toyota successfully rejuvenated the Corolla by shedding its perception as a “car for the elderly” through a comprehensive redesign carried out from 2018 to 2019. While the Crown underwent a significant transformation in appearance, the company actively promoted its brand power as a “traditional domestic luxury car,” emphasizing the importance of maintaining the brand name amidst changing times.

    Considering these factors, it can be argued that Nissan’s strategy of changing even the main models’ names was excessive. Had Nissan retained names like Corolla and Crown, the outcome might have been different. Despite the decline in the sedan market, none of the renamed successor models proved to be remarkably successful. Models like “Tidalatio,” “Sylphy,” and “Fuga” have all disappeared from the market.

    Amidst this disappearance of iconic names, one Nissan model managed to survive the test of time—the legendary “Skyline.” Debuting in 1957 from Prince Motor Industry, the Skyline continued to garner a strong following even after the merger with Nissan. It remains a sports sedan, with the current model (13th generation) introduced in 2013. However, enthusiasts eagerly anticipate a new model announcement, especially considering that over ten years have passed since its introduction.

    While the Crown, sharing a similar history with the Skyline, sparked debates by venturing into SUVs and expanding into overseas markets, it made proactive efforts to differentiate itself into four distinct vehicle systems. This approach, based on the historical Crown name, showcases a spirit of creating new trends different from Toyota and Lexus. Preserving the Skyline’s legacy is of great importance, as its brand power is deeply rooted. Erasing such a renowned name seems excessive, and many fans hope Nissan will continue to cultivate and evolve the Skyline brand.

    In June 2021, Nissan’s Vice President, Asako Hoshino, made a statement at a press conference declaring that “Nissan will never give up on the Skyline,” following reports suggesting its discontinuation. This declaration created a buzz among car enthusiasts, but two years have since passed without any new announcements. For the loyal fans eagerly awaiting news, the hope remains that Nissan will soon unveil their next declaration and bring forth the next chapter for the Skyline.

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    Unveiling Toyota’s Luxurious New Alphard and Vellfire: 8-Year Renewal Ignites Excitement

    Toyota has recently introduced the highly anticipated revamped versions of its popular luxury minivans, the Alphard and Vellfire. After nearly eight years, these two models have undergone a complete transformation, generating significant buzz among automotive enthusiasts. Initially announced in April 2019, the renewed Alphard and Vellfire have now hit the Japanese market, promising enhanced comfort and luxury. One key aspect that has captured attention is the rear seats, which have been meticulously designed to provide an exceptional experience for passengers. Let’s delve into the differences in comfort between these two remarkable vehicles.

    Both the Alphard and Vellfire share the same interior design, inheriting the familiarity of their predecessors. In this comparison, we’ll focus on the top-of-the-line “Executive Lounge” variant of the new Alphard, which offers the highest level of rear seat comfort. Firstly, the most prominent difference lies in the seating arrangement. The new Alphard accommodates seven passengers across three rows, while the new LM opts for a two-row, four-passenger configuration, maximizing the ample interior space. Consequently, usability varies significantly between these two vehicles.

    To create a limousine-like atmosphere, the new LM features a partition that separates the front and rear seats, accompanied by a spacious 48-inch wide display. Below the display, luxury amenities such as a refrigerator and integrated storage further enhance the personal space exclusively dedicated to rear-seat passengers. In contrast, the new Alphard lacks such a partition, which can make communication between the front and rear seats less convenient. This distinction highlights the divergent environments catered to families and business-oriented individuals.

    Moving on to the rear seat features, the new LM introduces seat heaters for the armrests and ottomans, a first in the Lexus lineup. Utilizing two different types of shock-absorbing materials, the seats gently embrace and support occupants, ensuring comfort even when the vehicle is in motion. Additionally, a “thermal IR matrix sensor” installed at the upper part of the partition detects the temperature of the occupants and surroundings, enabling the air conditioning and seat heaters to adjust collectively for optimal comfort. The “rear climate concierge” function allows centralized control of air conditioning, seat position, sunshade, and 64-color indirect lighting illumination. With four preset modes and a customizable option, passengers can tailor their experience according to personal preferences. The rear multi-operation panels on the console armrest of the second seat facilitate separate operation of various functions, such as the multi-function seats, rear climate concierge, and audio, for the left and right seats.

    Undoubtedly, the new LM offers an extensive range of comfort equipment, but the second row seats of the new Alphard are equally impressive. Exclusive to the highest-grade variant, the Executive Lounge Seat features premium nappa genuine leather upholstery with a luxurious texture. Equipped with a telescoping ottoman, a large armrest, and advanced seat heaters, these seats ensure a comfortable temperature throughout. Additional amenities such as the massage function, ventilation function, and rotating retractable table further enhance the overall luxurious experience. The design of the seats prioritizes both functionality and comfort, incorporating a tilt mechanism that optimizes posture and a power long slide mechanism that allows for adjustable slide speeds. Moreover, the ceiling above the seats houses a rear seat entertainment system featuring a 14-inch monitor, providing a first-class travel experience akin to an airplane’s premium seat.

    The new LM, derived from “Luxury Mover,” was developed primarily as a chauffeur-driven vehicle, enabling passengers to relax in the backseat while leaving the driving to a chauffeur. On the other hand, the concept behind the new Alphard is “comfortable mobility happiness.” It caters to families, considering scenarios where parents need to transport babies or children in the rear seats. Although the new Alphard is also suitable for chauffeur-driven purposes, it boasts the highest-class hospitality functions, allowing passengers to enjoy a refreshing experience during their journeys. The structural differences between these vehicles are not solely based on these concepts but reflect their intended use cases.

    Toyota’s latest launch of the new Alphard and Vellfire has introduced an array of enhancements, particularly in the realm of rear seat comfort. While the new LM stands out with its partitioned space, advanced features, and impeccable luxury, the second row seats of the new Alphard, especially in the Executive Lounge variant, rival the LM’s comfort and amenities. Both vehicles cater to distinct lifestyles and preferences, providing passengers with unparalleled experiences during their travels. Whether it’s the chauffeur-driven elegance of the LM or the family-oriented convenience of the Alphard, Toyota has undoubtedly prioritized passenger comfort and satisfaction in these remarkable minivans.