New Nissan New Nissan Qashqai-2025-04-02 by RAI STAR 📅 March 26, 2025, marked a revolutionary moment for Nissan Motor Corporation as it unveiled groundbreaking technologies and outlined an ambitious roadmap for its future product lineup. With 🌍 innovation and sustainability at the heart of its vision, Nissan introduced the third-generation e-POWER system alongside plans for…
In a groundbreaking announcement on January 30, 2024, Nissan took the automotive world by storm with the revelation of its latest creation – the “Clipper EV” light commercial electric vehicle (EV) van. Set to hit the market on February 12th, this innovative addition aims to meet the rising demand for electric vehicles in the commercial sector while showcasing Nissan’s commitment to fostering a carbon-neutral society.
This new model is supplied on an OEM basis by Mitsubishi Motors’ Minicab EV, as part of the alliance between the two automotive giants. Designed with a focus on versatility and sustainability, the Clipper EV combines the essential features of a light commercial van with the powerful driving characteristics of a motor-driven EV, making it a reliable and efficient choice for various applications.
One of the standout features of the Clipper EV is its near-silent operation during acceleration, deceleration, and overall travel. This makes it an ideal choice for early morning and late-night usage, as well as in residential areas where noise reduction is crucial.
The strategically positioned battery under the floor not only enhances the vehicle’s stability and handling but also lowers the center of gravity, minimizing the typical vibrations associated with light commercial vans. This results in a smoother and more comfortable ride for both the driver and passengers.
With a maximum load capacity of 350kg in the luggage compartment, the Clipper EV ensures practicality without compromising efficiency. The elimination of wheelhouse protrusions and level differences when the rear seats are stowed facilitates easy loading and unloading of cargo.
In terms of performance, the Clipper EV boasts an impressive cruising range of 180 km (WLTC mode). The optional fast-charging capability allows the vehicle to reach 80% charge in approximately 42 minutes, while standard charging takes about 7.5 hours for a full charge. This feature ensures that the vehicle can be charged overnight, ready for use the next day.
Safety is a top priority for Nissan, and the Clipper EV is equipped with advanced driving support functions. These include Intelligent Emergency Braking, lane departure warning, high beam assist, and Misapplication Prevention Assist (forward only). All variants are eligible for Support Car S Wide, providing additional peace of mind on the road.
The interior of the Clipper EV is designed with modern convenience in mind, featuring Type A and Type C USB ports for charging, as well as a “pre-air conditioning starter function” that enables users to activate the air conditioning system during quick or normal charging.
The lineup offers two variations: a 2-seater model and a 4-seater model. For those seeking a unique option, the 2-seater model includes a “Route Van” variant with paneled sliding door glass and rear quarter glass.
With a price range of 2,865,500 yen to 2,920,500 yen (including consumption tax), the new Clipper EV offers a compelling choice for businesses and individuals looking to make the switch to a sustainable and efficient electric commercial van. Get ready to experience the future of light commercial vehicles with Nissan’s Clipper EV!
Nissan’s Electrifying Vision 2030 2023.11.24( Nissan -Qashqai, Juke, and Leaf) by RAI STAR Nissan Vision 2030 EV Lineup: 3 Stunning Models Unveiled Nissan Vision 2030 EV lineup marks a major turning point in the brand’s European strategy. In a landmark announcement made on November 24, 2023, Nissan Europe confirmed it is accelerating its electric…
GAIKINDO (Indonesia Automobile Manufacturers Association) Indonesia International Auto Show 2023 witnessed a spectacular unveiling by Nissan’s Indonesian subsidiary. The event, which spanned 11 days starting from August 10, 2023, featured some exciting additions to the Nissan family. The spotlight was on the new “Serena” and “Ariya” racing cars, but what really caught the attention was Nissan’s smallest SUV, the Magnite, a vehicle not available in Japan.
Meet the Magnite – Compact and Dynamic
The Magnite made its world debut in India on October 21, 2020, and it’s been making waves ever since. As a B-segment compact SUV, it strikes a perfect balance between style, power, and functionality. One look at the Magnite, and you’ll be drawn to its sleek, dynamic design. Standing at 3994mm long, 1758mm wide, and 1572mm high, it’s nearly identical in size to the Toyota Rise, a popular car in Japan.
Nissan has already introduced the Kicks in Japan in June 2020, but the Magnite takes compactness to the next level. While the Kicks measures 4290 mm in length, 1760 mm in width, and 1610 mm in height, the new Magnite is notably smaller, making it Nissan’s smallest SUV model.
Power and Performance
Under the hood, the Magnite packs a punch with a 1.0-liter inline 3-cylinder turbo engine, delivering a maximum output of 100 horsepower and a torque of 160 Nm. Drivers have the option to choose between a CVT transmission or a 5-speed manual transmission to suit their driving preferences. This impressive combination of power and efficiency makes the Magnite a compelling choice for SUV enthusiasts.
Affordable Luxury
Nissan has positioned the Magnite as an affordable yet luxurious SUV, with prices starting at 288 million rupiah (approximately 2.77 million yen). This competitive pricing, combined with its compact size and impressive features, is sure to attract attention in various markets.
Japan’s Potential Interest
Given the Magnite’s size and suitability for Japan’s road conditions, there’s a strong possibility of demand in the Japanese market. However, as of August 2023, there’s no official information regarding its introduction in Japan. At present, the Magnite remains an overseas exclusive model, leaving Japanese enthusiasts eagerly waiting for any potential updates on its availability in their home country.
The Magnite’s presence at the GAIKINDO Indonesia International Auto Show has certainly created a buzz, and its combination of style, performance, and affordability could make it a game-changer in the compact SUV segment, both in Indonesia and potentially in markets around the world. Nissan enthusiasts, particularly in Japan, are keeping their fingers crossed for a chance to experience this impressive addition to the Nissan lineup.
Nissan Philippines Corporation has unveiled the highly-anticipated “Almera” sedan in the Philippine market, marking its official entry into the country. The new Almera, which comes with a host of exciting features and design upgrades, aims to captivate car enthusiasts and elevate the driving experience to new heights.
The Almera, known for being a compact sedan with a strong presence in the Asian markets, traces its roots back to the mid-1990s when it made its debut as the European version of the popular compact hatchback sedans “Pulsar” and “Luchino.” Over the years, it has been rebranded and sold under different names in various regions, including “Bluebird Sylphy” and “Latio” in Japan and “Versa” in the North American market.
The latest iteration of the Almera is the fourth-generation model, introduced in 2019 and not previously available in Japan. Its entry into the Philippines market is met with great enthusiasm, with automotive enthusiasts eager to experience its blend of performance, style, and cutting-edge technology.
At first glance, the new Almera exudes an air of confidence with its distinctive “V-motion” design, a signature feature shared among Nissan vehicles. The front fascia boasts a commanding presence, thanks to the adoption of a powerful large grille that dominates the front bumper, giving the car a bold and fearless appearance. Furthermore, the two-tone color option, with black upper windows, adds a touch of elegance and enhances the vehicle’s wide stance.
Stepping inside the cabin, the Almera greets its occupants with a harmonious blend of comfort and sophistication. The upper models offer luxurious stitched leather seats, accented with stylish blue detailing on the sides. The instrument panel follows the same design theme, featuring a blue soft pad panel, creating an aesthetically pleasing and cohesive interior.
In terms of technology and connectivity, the new Almera takes a leap forward with the integration of Nissan’s advanced “Nissan Connect” service. With this innovative feature, drivers can remotely start and stop the engine, operate the headlights and horn, and even check the vehicle’s status directly from their smartphones, providing unmatched convenience and control.
Safety has been a top priority for Nissan, and the Almera comes equipped with a range of advanced driver assistance functions. These include collision mitigation braking, blind spot monitoring, and rear cross traffic alert, offering drivers an extra layer of protection on the road.
Under the hood, the Almera packs a punch with a 1-liter in-line 3-cylinder turbo engine, delivering an impressive 152 horsepower. Drivers have the option to choose between a Continuously Variable Transmission (CVT) or a 5-speed manual transmission, with all models featuring front-wheel drive (FF) for optimal handling and performance.
The pricing of the new Almera starts at 839,000 pesos (approximately 2.13 million yen) and goes up to 1,149,000 pesos (approximately 2.92 million yen), making it an attractive choice for those seeking a powerful and connected sedan at a competitive price point.
Mr. Juan Manuel Hoyos, the representative of Nissan in the Philippines, expressed his excitement about the Almera, stating, “The all-new Nissan Almera represents our unwavering dedication to innovation and an exceptional driving experience. From its stunning design and exhilarating performance to its groundbreaking NissanConnect service, Almera sets a new standard in its segment.”
With its striking design, connected services, and impressive performance capabilities, the new Nissan Almera is set to make a lasting impression in the Philippine automotive landscape, offering a delightful driving experience for car enthusiasts across the country.
SHANGHAI – On April 19, 2023, Nissan wowed car enthusiasts at the Shanghai Motor Show 2023 with the world premiere of their latest creation, the Pathfinder Concept. This eye-catching SUV, boasting a large size and glamorous design, has been turning heads since its limited-time exhibition in Japan.
The Pathfinder has a rich history, with the first and second-generation models sold as “Terano” in Japan. The current model, the 5th generation, hit international markets in 2021 and has been praised for its high durability, improved comfort, cutting-edge connected technology, and top-notch safety performance. The exterior design of the Pathfinder Concept exudes strength and performance, with its strong front face, thick fenders, and shorter front overhang compared to the previous model. Additionally, the rear of the vehicle pays homage to the first generation, featuring a square-shaped design reminiscent of its iconic predecessor.
Inside the Pathfinder Concept, Nissan has gone above and beyond to create a modern and sophisticated driving experience. The interior boasts a new 12.3-inch digital display and a detachable center console, allowing for versatile and convenient use. The overall body size measures 5004mm in length, 1978mm in width, and 1800mm in height, providing ample space for passengers and cargo.
Under the hood, the Pathfinder Concept delivers a powerful and responsive performance. Its powertrain comprises a 3.5-liter direct-injection V6 engine, churning out an impressive 284 horsepower, mated to a 9-speed automatic transmission.
The unveiling of the Pathfinder Concept at the Shanghai Motor Show marks a significant departure from the current model on the market. The new-generation V-motion grille, previously seen on the “Serena” and “Lukes,” graces the front face of the Concept, and the rear features a glowing “PATHFINDER” letter logo, adding to its modern appeal.
Inside, the Pathfinder Concept embraces a color scheme of white and black with elegant gold accents. Nissan has adopted the seamless instrument panel and console common to their recent vehicles, giving the interior a luxurious and premium feel.
According to Nissan, the Pathfinder Concept is designed to cater to the active lifestyles of their customers, blending sensory elements with the brand’s unique identity. This SUV aims to be the perfect companion for customers, whether they’re embarking on outdoor adventures or navigating city streets.
Initially intended for display in the Chinese market from June 15th to June 25th, 2023, the Pathfinder Concept’s popularity led to an extension of the exhibition until July 13th of the same year. Visitors to the “Nissan Global Headquarters Gallery” in Yokohama City, Kanagawa Prefecture, Japan, have the chance to view historical famous cars, motorsports machines, and global models, including the Pathfinder Concept.
As the Pathfinder Concept continues to make waves in the automotive industry, Nissan remains committed to pushing the boundaries of SUV design and technology, keeping their customers at the forefront of innovation and driving pleasure.
The Disappearance of Nissan’s Iconic Car Names: A Reflection on the Brand’s Strategy In the 1950s and 1960s, Nissan introduced car names like “Sunny” and “Bluebird,” which became household names and played a significant role in the company’s success. However, over time, these iconic names vanished from the automotive scene, leaving many wondering why Nissan chose to abandon such widely recognized and beloved brands.
The emergence of privately-owned cars in Japan was a significant milestone, with the Subaru 360 paving the way in 1954 at the All Japan Automobile Show (now known as the Tokyo Motor Show). Nissan, in collaboration with Austin, had already acquired passenger car manufacturing technology in 1952, and by 1955, they began selling Datsun passenger cars, including the popular Datsun 110/210 models. The release of the Bluebird (Model 310) in 1959 marked a turning point for Nissan, as its modernized design, improved maneuverability, and ride comfort made it a resounding success both in Japan and the United States. The Bluebird continued to captivate customers for ten generations until 2001, becoming a beloved family car and a key player in Nissan’s success.
However, in 2000, the direct successor to the Bluebird was introduced as the “Bluebird Sylphy,” a name that deviated from the original and positioned the car in the lower Sunny class. Subsequently, in 2012, the “Bluebird” name was dropped altogether, marking the end of its 53-year legacy. Similar fates awaited other Nissan car names, including “Sunny,” “Cedric,” and “Gloria.” The Sunny, born in 1966 with a 1000cc engine, competed with Toyota’s “Corolla” in terms of sales volume and gained recognition as Nissan’s primary compact car. However, in 2006, it was replaced by the “Tida Latio,” and the Sunny name disappeared. Today, the name has been revived in some overseas markets based on the “Latio” and “Sentra” models.
Around the same time the first Sunny was introduced, Nissan also debuted its luxury car brand. While Nissan’s high-end models in the 1950s were based on knockdown production of the “Austin A50 Cambridge,” the smaller body size compared to its competitor, the Crown, posed a disadvantage. In 1966, Nissan merged with Prince Motor Co., Ltd., resulting in the simultaneous sales of the “Gloria” and “Cedric” high-end models. However, in 1971, the Gloria became a separate model with the same body as the Cedric, leading to the use of the name “Cedgro” by dealerships. The Cedric/Gloria duo gained popularity as Nissan’s luxury cars but were eventually integrated into the successor model, “Fuga,” excluding commercial variants. With this integration, the names Cedric and Gloria disappeared.
The root cause behind the disappearance of these renowned car names lies in Nissan’s financial slump during the late 1990s. Despite having a reputation for advanced technology, Nissan struggled with sluggish sales for each model. In 1999, Nissan entered into a partnership with Renault, embarking on a process of revitalization. Newly appointed CEO Carlos Ghosn implemented bold measures to achieve a V-shaped recovery, including factory consolidation, reducing domestic production capacity, and significant workforce reductions. Model consolidation was also part of the strategy, resulting in the discontinuation of the “Laurel,” “Pulsar,” and “Silvia.” Although the main models like Sunny, Bluebird, Cedric, and Gloria had successors, it seemed unnecessary to abandon these well-established brand names that had been cultivated over many years.
During that period, the user base for each car was aging, and Nissan aimed to develop new users and markets by introducing new names for the revived models. It’s not only Nissan that faced the challenge of an aging brand image. Toyota also renamed its “Corona” to “Corona Premio” and gave the Corolla subnames like “Axio” for a period. However, Toyota successfully rejuvenated the Corolla by shedding its perception as a “car for the elderly” through a comprehensive redesign carried out from 2018 to 2019. While the Crown underwent a significant transformation in appearance, the company actively promoted its brand power as a “traditional domestic luxury car,” emphasizing the importance of maintaining the brand name amidst changing times.
Considering these factors, it can be argued that Nissan’s strategy of changing even the main models’ names was excessive. Had Nissan retained names like Corolla and Crown, the outcome might have been different. Despite the decline in the sedan market, none of the renamed successor models proved to be remarkably successful. Models like “Tidalatio,” “Sylphy,” and “Fuga” have all disappeared from the market.
Amidst this disappearance of iconic names, one Nissan model managed to survive the test of time—the legendary “Skyline.” Debuting in 1957 from Prince Motor Industry, the Skyline continued to garner a strong following even after the merger with Nissan. It remains a sports sedan, with the current model (13th generation) introduced in 2013. However, enthusiasts eagerly anticipate a new model announcement, especially considering that over ten years have passed since its introduction.
While the Crown, sharing a similar history with the Skyline, sparked debates by venturing into SUVs and expanding into overseas markets, it made proactive efforts to differentiate itself into four distinct vehicle systems. This approach, based on the historical Crown name, showcases a spirit of creating new trends different from Toyota and Lexus. Preserving the Skyline’s legacy is of great importance, as its brand power is deeply rooted. Erasing such a renowned name seems excessive, and many fans hope Nissan will continue to cultivate and evolve the Skyline brand.
In June 2021, Nissan’s Vice President, Asako Hoshino, made a statement at a press conference declaring that “Nissan will never give up on the Skyline,” following reports suggesting its discontinuation. This declaration created a buzz among car enthusiasts, but two years have since passed without any new announcements. For the loyal fans eagerly awaiting news, the hope remains that Nissan will soon unveil their next declaration and bring forth the next chapter for the Skyline.
Discover the all-new Nissan Pathfinder Concept showcased at the Global Headquarters Gallery. Explore its stunning design fusion, Chinese aesthetics, and potential global influence. Experience the future of Nissan’s flagship SUV concept, leaving enthusiasts eager for its commercial release.
Nissan has recently exhibited the highly anticipated all-new Pathfinder Concept at their Global Headquarters Gallery in Yokohama, Japan. The concept car, which made its world premiere at the Shanghai Auto Show in April, is designed as a flagship SUV specifically for the Chinese market. While the exhibition is not aimed at introducing the Pathfinder to Japan, it has garnered significant attention and feedback from automotive enthusiasts worldwide.
The Pathfinder Concept boasts a stunning exterior design, featuring the latest iteration of Nissan’s signature V-motion grille, also found on the new Serena and Luke models. Its futuristic interior is adorned with gold accents against a backdrop of white and black, creating an air of sophistication. The dashboard and center console maintain the design language seen in Nissan’s latest vehicle lineup, further reinforcing the realistic nature of this concept car.
Visitors to the Nissan Global Headquarters Gallery have expressed their admiration for the Pathfinder Concept, with many taking to social media platforms to share their impressions. Common comments include “It’s cool” and “While it’s intended for China, I wish it would be available in Japan.” The exhibition has generated considerable interest, and some individuals have even rearranged their schedules to ensure they can view the concept car before the exhibition concludes.
Furthermore, there have been intriguing speculations regarding the connection between the Pathfinder Concept and the next-generation Elgrand. Some users have drawn parallels between the two vehicles, speculating whether the design elements of the Pathfinder Concept might be incorporated into the upcoming Elgrand model.
Yu Lihao, Project Design Director at the Nissan Global Design Center, shed some light on the significance of the Pathfinder Concept’s design. He stated that the fusion of modern Chinese aesthetics with Nissan’s classic heritage will not only cater to Chinese consumers but also influence future global models. Although the Pathfinder itself may not be introduced in Japan, the design language of the new concept car could potentially be reflected in a “global model” that will be available in various markets, including Japan and overseas.
Nissan enthusiasts and industry observers eagerly anticipate the commercial release of the Pathfinder, which is scheduled for the second half of 2023. With its striking design and potential influence on future Nissan models, the Pathfinder Concept showcases Nissan’s commitment to innovation and global design excellence.
Michelin has announced the addition of three sizes to its premium comfort tire, the “MICHELIN e-PRIMACY”, which will be released sequentially from July 27, 2023. The new sizes are suitable for electric cars such as Nissan’s “Note e-POWER” and “Sakura”. According to Michelin, the “MICHELIN e-PRIMACY” boasts the company’s highest fuel efficiency performance and is designed to reduce CO2 emissions and promote sustainability in the mobility industry. As electric vehicles become more popular, Michelin aims to expand its lineup of electric car tires. The three new sizes added are for compact and light electric cars, including the Nissan “Note e-POWER” and the new electric car “Sakura”. The tire offers superior noise reduction and a comfortable ride.
On June 9, 2023, Nissan unveiled a demonstration of a prototype vehicle equipped with next-generation LiDAR-based driver assistance technology that automatically performs emergency avoidance maneuvers at intersections. This high-performance, next-generation LiDAR-based Ground Truth Perception technology enables the vehicle to accurately capture information about its surroundings, make instantaneous decisions, and avoid hazards. This technology was developed to prevent accidents at intersections.
