Subscription contract for “6 million yen SUV” ! Voice of “It’s an era” in the announcement of Toyota’s new “bZ4X” Some people are concerned about prohibited matters such as “no pets”?
“Subscribe to “”6 Million Yen SUV””? Toyota’s new “”bZ4X”” announced, “”It’s the times!”” “”No pets allowed”” and other prohibited items concern some?
How Users React to Toyota’s New bZ4X EV Subscription Sales?
Toyota has officially announced the new bZ4X, the first model in the bZ series of its new EV strategy, on April 12, 2022.
The design is futuristic! Check out the new Toyota bZ4X in action with these images!
The announcement revealed that only subscriptions will be sold for personal use, but what are the users saying in response to this?
Toyota’s new “”bZ4X”” officially announced! What are users’ reactions?
The bZ4X was developed based on the “”Activity Hub”” concept, aiming to create an exciting car that allows all occupants to share a fun time and space.
For the platform, Toyota adopted the “”e-TNGA”” jointly developed with Subaru for the first time, realizing an attractive driving experience with a low center of gravity and high rigidity.
In addition, the battery electric vehicle (BEV) pursues safety and peace of mind, and has high power consumption performance (128 Wh/km) and a cruising range (559 km) that is sufficient for practical use.
Only the Z grade is available in FWD and 4WD.
The reference price (including consumption tax) is 6 million yen for FWD and 6.5 million yen for 4WD.
According to the announcement, all BEVs will be sold on a lease basis in order to eliminate user concerns about battery performance, maintenance, and residual value, as well as to contribute to carbon neutrality by managing all batteries and using them without waste, including 3R (rebuild, reuse, recycle).
For this reason, individual users will be offered the “”KINTO”” subscription service plan.
For corporate users, the bZ4X will be available for lease from Toyota Rent-A-Lease stores nationwide and Toyota Mobility Service (Tokyo region).
What is the reaction from users to the fact that the bZ4X is now sold on a subscriber basis rather than purchased for personal use?
Many users responded to the subscriber-only contract system with comments such as, “”Subscribers only…this is the times we live in,”” “”It’s smarter to rent a car,”” and “”Subscribe to a car for sale….
Some users seem to have a hard time imagining this, as there are few examples of subscriber use for cars they own.
As for the price, some users feel that it is “”too expensive…”” while others wonder “”How much would it cost with KINTO…”” or “”Would KINTO be affordable?”” The way people perceive the price differs from person to person.
In addition, since smoking, pets, vehicle modification, and competition driving are prohibited when using KINTO, some users said, “”It may be inconvenient for niche customers,”” or “”At least allow pets.
In addition, many respondents also expressed their opinions on chargers, saying, “”It is important to see how far the quick charging facilities can be expanded,”” and “”More chargers! and “”More chargers!
Toyota explains this in its official release as follows.
We are also working to expand the recharging infrastructure.
We plan to install quick chargers at Toyota dealerships nationwide by 2025, taking into account the future progress in the spread of BEVs.
First, this year, we will gradually install them mainly in areas where demand for BEVs is high.
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The bZ4X is scheduled to go on sale on May 12, with applications for 3,000 units accepted in the first phase, followed by the second phase in early fall, and then sequentially thereafter, with production and sales of 5,000 units planned for the first year.”